Graduation Assignment – Strategic Market Research
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Groenlo
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Healthcare
What are you going to do?
Are you looking for a graduation assignment where you can make an impact on the healthcare sector? Do you want to use your analytical and research skills to connect technology with societal challenges? Then we have the perfect opportunity for you!
At Nedap, we believe that technology can improve people's lives. With Nedap Luna – a digital day calendar that helps people with cognitive challenges or dementia maintain their independence – we've already made a significant step in that direction. But we’re looking further ahead. For the next phase of growth, we want to explore opportunities in the disability care sector and map out their potential. That’s why we’re looking for an enthusiastic student to investigate this strategic challenge and help guide us into the future.
Your responsibilities
This graduation assignment will include the following elements:
- Market exploration: Identifying and analyzing opportunities for Nedap Luna within the disability care sector;
- Technology adoption in care: Investigating how care technology is currently being implemented in the market;
- Stakeholder analysis: Mapping key stakeholders such as care organizations, clients, municipalities, policymakers, and technology partners;
- Market size: Analyzing the potential size of the market based on user numbers, revenue, and growth potential;
- Legislation: Researching relevant laws and regulations surrounding care technology in the target market;
- Financing structures: Providing insight into how care and technology are financed in this sector.
Your team
As a graduate student, you’ll be part of a driven and diverse team within the Nedap Luna team at Nedap Healthcare. Together, the team ensures that care organizations and clients truly experience the benefits of Luna. The team consists of software and hardware developers, as well as commercial colleagues.
"At Nedap, you immediately feel part of the team. We work together on innovative solutions that truly make an impact in healthcare." – Anouk Rutgerink – Sales
Our offer
As an intern or graduation project student at Nedap, you can work either remotely or on our amazing campus in Groenlo, in consultation with your team. The choice is yours. You will have plenty of space to take the lead in your assignment, with personal leadership and individual responsibility being central. You will collaborate with passionate professionals from whom you can learn a lot.
As a token of our appreciation for your efforts, we organize a 'Nedap Student Day' every six months, a fun day with all interns, graduation project students, and working students at Nedap. Additionally, we offer a monthly internship or graduation project allowance ranging between €325 and €650 per month. If the collaboration is mutually satisfactory, there is a chance for a job at Nedap. Many students have stayed after their assignment.
Required experience and skills
You are an independent and curious researcher with strong communication skills. You know how to approach complex challenges clearly and systematically and feel comfortable collaborating with various stakeholders. With your proactive mindset, you take ownership of your research and work purposefully to create meaningful impact.
Additionally, you bring the following:
- Educational background: You are currently pursuing a Master’s degree in Business Administration or a related field;
- Analytical skills: You have a strong ability to analyze and structure complex issues;
- Interest: You have an affinity for (healthcare) technology and innovation;
- Language skills: You have strong verbal and written command of both Dutch and English;
- Knowledge: Experience or knowledge of market research, for example from previous study projects or internships, is a plus.
For this assignment, we expect you to be present at our office in Groenlo at least three days a week.
About Nedap in Healthcare
We simplify the work of caregivers, making their tasks more seamless. Trusted by over 1,900 care providers in the Netherlands, our technology supports a sustainable shift, enhancing accessibility, affordability, and effectiveness in elderly care, disability care, mental health, domestic care, and general practice.
Application procedure
Curious? Apply via our website! If you have any questions, you can contact Vera at vera.zwerink@nedap.com.
- 1 . Your application
- 2 . First interview
- 3 . Fine-tuning the assignment
- 4 . Signing the agreement
- 5 . High five!
Your application
Have you applied? Awesome! We will get back to you as soon as possible via email or phone, but no later than within 10 working days. Depending on the specific internship, graduation project, or job, the application procedure may vary.
To protect your privacy, you can only apply through our website. Applications via email will not be considered.
